Abstract:

With the continuous deepening of China’s new power system reform, the competition model of the power market has been continuously updated, and power generation enterprises are facing unprecedented threats and challenges.According scheme of electric industry reform, power generation enterprises is gradually reducing the electricity output while their market proportion of electricity is keeping increasing. Therefore, power generation enterprises should make full use of the cost model, and conduct business simulation analysis and market electricity trading strategy research in advance according to business data of the enterprise. Besides, power generation companies can make full use of the external market to control costs and maximize the profits of enterprises.

Key words:

electric power enterprises, business strategy simulation analysis, trading strategy